Email marketing is a powerful marketing tool and continue to bring greater return year on year. Businesses tend to see a very high return on investment, frequently generating returns of 40:1.
Integral to any digital marketing strategy, email marketing is not only fast, but it is cheap to implement and can be highly profitable. Email marketing also great for building customer relationships and for brand awareness too. Email marketing, through subscription sign-ups, encourages customers to revisit your website and to gain insight on your product and services promotions, along with your business ethos.